Messaging template for marketing and PR

A messaging document is an essential part of the PR & marketing toolbox. It stores your key messages and other bits of information that help you tell your story.

The main benefit of having a messaging document is consistency. Writing down your key messages and proof-points helps you to be consistent, even if you are the only person doing all the writing and speaking on behalf of your organisation (unlikely).

This is a downloadable, fill-it-yourself version of a messaging document.